A Cola like no other. Enjoy the dark, punchy and rich flavours of Rescued Central Otago cherries blended with repurposed rum wash (by-product botanicals from artisan rum distillation).
- Each can saves 29 x cherries!!
- Only 1g added sugar per 100ml
- 250ml slimline can
- Package Content: Case of 24 x cans
About New Zealand Cherry Rescue Project:
A sustainable initiative that was that was created in 2019, with the aim of repurposing cosmetically imperfect cherries that do not make our export or local quality standards. The project has the ambitious goal to take the Cherry industry waste free by 2030.
The work to date is likely to lead to a rescue of the entire Summerfruit “fruit bowl” which is estimated could be between of 6-10,000mt of waste. This initiative currently rescues 100% of waste grade Cherries from 4 participating orchards, saving fruit that would otherwise go into landfill and turning it into a viable food product.
Some major successes include the Citizen Cherry Cola and Citizen Pink Lemonade that is currently sold at BurgerFuel, Farro and Bars and Restaurants nationwide. The project also has Ruby’s Gold Fortified Wine, which was the first product to come into the project which is a hit in the Chinese market.
Working in partnership with other New Zealand businesses, our rescue cherries have become the star ingredient in many products currently on the market. The project has another 70 innovative products that are currently undergoing new product development in a sustainable way.